Chinese “Shanzhai” Brands

This lesson is courtesy of chinaSMACK.com:

“Shanzhai” (山寨) = shan1 zhai4 = literally “mountain stronghold” in reference to historical warlord holdouts that were outside of government control. A “shanzhai” edition product thus refers to products outside of government regulations that are widely reflected in the numerous fake and knockoff electronics/commodities made in China today. The term “shanzhai” can also refer to things that are improvised or home-made and are generally crude in both form and function (the closest English equivalent would be “ghetto”).

In other words: KNOCK OFFS. Like when you buy IVIKE vs NIKE or SQNY vs SONY! Did you know there was a name for them aside from “FAKE?!”

There are a bunch of good examples at chinaSMACK’s post, so check it out!

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About jozjozjoz

jozjozjoz is a taiwanese-american gal who lives and blogs underneath the hollywood sign and who doesn’t clean her fishtank unless the fish starts to do the backstroke. she is also able to leap tall buildings in a single bound, but cannot stop from bumping into door handles, cabinet doors, and anything else that protrudes or has a sharp edge. she does not run with scissors for this same reason. she can pet the fur off a dog but don’t ask her to go anywhere near a horse. or a moth. or a roach. her dealings with L.A.’s finest (aka the parking violations department) are legend, as are her giant sneezes. Other than the two too many joz’s, jozjozjoz is a perfectly normal, relatively sane individual who defies the odds, reaches for the stars, and carries moonbeams home in a jar. She’d rather be a fish… but not in her own dirty fishtank. http://www.jozjozjoz.com
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