Asian Americans are in more and more TV commercials these days, but when I saw this Wells Fargo ad, it immediately caught my attention. Rather than the familiar white man Asian woman couple commonly portrayed in commercials, it has an Asian guy married to a non-Asian woman of color (either African American or Latina or both – hard to really tell here). There have been a few commercials with an Asian male in an interracial relationship like this one of Asian male and white female, but I personally don’t recall any commercials with this particular pairing. I also like the fact that the Asian American guy isn’t a nerd or martial artist and seems pretty outgoing and worldly.
While Wells Fargo has been in the news lately for a variety of problems and lapses in judgment, I would have to agree with the commercial that eating out a lot can really strain a budget. This ad was part of Wells Fargo’s rebranding efforts called This is Wells Fargo.