Chloe Kim’s Kellogg’s Corn Flakes Box -Sold Out in 7 Hours!

I first heard that Olympic Gold medalist in halfpipe snowboarding Chloe Kim made the cover of Kellogg’s Corn Flakes while watching an interview with her on The Tonight Show starring Jimmy Fallon, and then later, finding the press release:

“To celebrate Chloe Kim’s Gold Medal win with Team USA at the Olympic Winter Games PyeongChang 2018, Kellogg’s® has announced that she will be featured on Gold Medal edition boxes of Kellogg’s Corn Flakes®. Boxes are available in limited quantities for a short time only on KelloggsFamilyRewards.com.

The Gold Medal Edition Kellogg’s Corn Flakes cereal box is available on KelloggsFamilyRewards.com, while supplies last. Fans can visit KelloggsFamilyRewards.com for information about how to become a member and order their very own collectible box.”

But I was disappointed to not only learn that this special edition box was only available online, but was already sold out:

“On Wednesday night, the Chloe Kim “Gold Medal” box was announced on The Tonight Show Starring Jimmy Fallon and became available online. It sold out in seven hours, according to Sam Minardi, director of brand marketing at Kellogg Company. “That is a record,” Minardi said in an email.”

I wonder why Kellogg decided to only make this available online! I mean, Nathan Chen’s box made it into retail, and he didn’t even medal (though he was expected to …)

Asian American Commercial Watch: Visa’s Real Life Events & Chloe Kim

https://youtu.be/yDTYvtUc8Qc

I caught this Visa commercial while watching the Olympics, which is no surprise since Visa is an Olympic sponsor and was pleasantly surprised to see Chloe Kim towards the end of the commercial:

You know faster is better. We’ve got a faster way to pay.   You don’t have to be an Olympic snowboarder like Chloe Kim to shave seconds off your time at checkout. Tap to pay like a champion with your contactless Visa card where you see the Contactless Symbol. #PyeongChang2018 #TeamVisa

And even before the Olympics started, I’ve seen Visa highlight Chloe Kim in some web ads:

I’m sure we’ll be seeing a lot more of Chloe Kim now that she’s an Olympic Gold winner in the halfpipe! Congrats again Chloe – hope to meet you one day!

Thieves Target Indian Americans for their Gold

As an Indian American family returned home from the airport, two armed men appeared and told them  to get into their house.  Once inside, the robbers forced them to kneel, ripped chains off the wife’s neck, and stole $25,000 of jewelry from the house. According to this article from Bay Citizen, this family, like an increasing number of other Indian Americans in Silicon Valley, was targeted for one reason:  gold.

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