You probably have heard of The Honest Company because of actress and entrepreneur Jessica Alba, but Lee is a serial entrepreneur whose successes include LegalZoom.com. Forbes had an excellent article about how Alba and Lee met and started the company. I’m glad to see that Lee is getting some PR through this commercial.
BTW, I also like the fact that Lee has his family in the commercial and looks like any other normal American family. There’s an added plus that his kids are super adorable.