Category Archives: Asian American Commercial Watch

Asian American Commercial Watch: Northwestern Mutual’s ‘Distant Relatives’

While watching the San Francisco 49ers defeat the Seattle Seahawks, I saw this Northwestern Mutual commercial (‘Distant Relatives’): “Someday is today. That’s the realization many people are having these days—what we’re calling The Great Realization. It’s time to finally do … Continue reading

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Asian American Commercial Watch: Lanhee Chen for California State Controller

I first heard of Lanhee Chen when he had first worked for then Republican presidential nominee Mitt Romney as a policy advisor, and I met him the first time when he was a Hoover Fellow at Stanford University discussing his … Continue reading

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Asian American Commercial Watch: Sheng Thao for Oakland Mayor: “Determined”

Although I live in the San Francisco Bay Area (since 1999), I’ve never lived in Oakland and rarely make it there, but I do know that Oakland City Council member Sheng Thao is running for Mayor of Oakland this November. … Continue reading

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Asian American Commercial Watch: Creative Planning’s ‘Wealth-Changing Question’

I was watching 60 Minutes recently and saw this commercial by Creative Planning: “Is your advisor giving you incomplete advice? Besides investing, there’s also taxes, insurance, estate planning, and other elements that can be stressful to organize. At Creative Planning, we … Continue reading

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Asian American TV Trailer Watch: NBC’s Reboot of ‘Quantum Leap’

I remember the original ‘Quantum Leap’ TV series, which aired on NBC for 5 seasons from 1989 to 1993. I wasn’t a big watcher of TV back then, mostly because I was in college during most of that time and … Continue reading

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Public Service Announcement: Asian American Gothic

This public service announcement, created by director Brian G. Cheung and production company Only Today puts expresses a simple message: Asian Americans are Americans. This is in response to the ongoing trend of anti-Asian attacks, and in particular to the … Continue reading

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Asian American Commercial Watch: ConEdison

If you live in the NYC and Westchester area, you might come across this Con Edison television commercial: Con Edison is tripling our investments in energy efficiency programs for the businesses and homes that power New York. From swapping out … Continue reading

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Asian American Commercial Watch: P&G’s ‘The Name’

I saw someone retweet this P&G ad the other day, and I teared up after watching it: “Everyone has a name — and from birth through a lifetime of introductions, it becomes the cornerstone of our identity. For many Asian … Continue reading

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Asian American Commercial Watch: Panda Express – ‘Wok-Fired Shrimp: Now Back at Panda Express’

A former colleague and friend Mike passed this recent Panda Express commercial to me that I had not yet seen. He was intrigued by the Mandarin version of Johnny Cash’s classic, Ring of Fire – quite a clever song for … Continue reading

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Asian Canadian Commercial Watch: Google Pixel 6 X Simu Liu | For All You Are

Asian *Canadian* actor Simu Liu is in this Google Pixel 6 commercial speaking in Mandarin showcasing the Pixel’s “Live Translate” feature. Pretty cool to see Simu speaking Mandarin.  He sounds fluent to me, but I’m not fluent in Mandarin (I … Continue reading

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Jon M. Chu Joins Ethnic E-Grocery Weee! As Chief Creative Officer

If you haven’t heard of Weee!, maybe the online delivery grocer doesn’t deliver in your area (their major markets are SF Bay Area, LA, Seattle, Portland, San Diego and New York but expanding rapidly). Weee! was founded in Fremont, California … Continue reading

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Asian American Commercial Watch: P&G: Chloe Kim & ‘Always There’

Love you always, dad. Couldn’t have taken this wild ride without your and mom’s constant love and support. Check out our story from @proctergamble 😍#sponsored pic.twitter.com/wjFspVMAmi — Chloe Kim (@ChloeKim) February 4, 2022 I saw Chloe Kim tweet this Proctor & … Continue reading

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