Category Archives: Asian American Commercial Watch

Asian American Commercial Watch: What are LISTERINE® Ready! Tabs

For some reason, this Listerine commercial has *27 million* views on YouTube (maybe it’s also used as a YouTube ad?). In any case, a little more info about Listerine® Ready Tabs™: “With LISTERINE® Ready! Tabs™, there’s now there’s an easier … Continue reading

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Asian American Commercial Watch: Essilor Ultimate Lens Package – Eyezen Single Vision Lenses

While watching the March Madness game of Texas Tech vs. Gonzaga, I caught this commercial: “Learn more about how you can get $100 instantly* when you purchase the Essilor Ultimate Lens PackageTM and a second pair of qualifying lenses at … Continue reading

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Asian American Commercial Watch: McDonalds – Mike Ginn

I saw this commercial originally posted/shared on Facebook, with actor Mike Ginn playing a bartender closing up and catching breakfast after a long night: “No matter how different we are, at McDonald’s, we have more in common than we think.” … Continue reading

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Asian American Commercial Watch: This is the Avery’s

Asian Americans are in more and more TV commercials these days, but when I saw this Wells Fargo ad, it immediately caught my attention.  Rather than the familiar white man Asian woman couple commonly portrayed in commercials, it has an … Continue reading

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Asian American Commercial Watch: Discover’s ‘”Freak Out: Spread the News”

This spot is called “Freak Out: Spread the News,” starring actress Stephanie Hsu. Discover Card has had Asian Americans in their commercials before. In fact, it looks like they have revisited the character from a previous Discover card ad about … Continue reading

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Asian American Commercial Watch: Bounty’s ‘Pirate’

https://youtu.be/-a7P4t2cxf0 I was pleasantly surprised to see this Bounty commercial while watching NBC Nightly News over the weekend recently depicting a dad with his two daughters: “Spilled something? Quick! The Quicker Picker Upper! Bounty paper towels pick up spills quicker … Continue reading

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Asian American Commercial Watch: Rocket Mortgage by Quicken Loans’s ‘Megan Is Confident’

https://youtu.be/YtcYRdabEA0 Buying a house and applying for a mortgage can be a complicated and intimidating process, but Rocket Mortgage by Quicken Loans is supposed to make the mortgage part easy: “Megan may have confidence in the courtroom, but when it … Continue reading

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Asian American Commercial Watch: McDonald’s ‘Office Kleptos’

https://youtu.be/2eyLiLgaP1I I can’t recall having brought my lunch to work and having it taken. However, in this McDonald’s commercial, that is the premise of this commercial: “Check out the new $1 $2 $3 Dollar Menu if you have coworkers at … Continue reading

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Asian American Commercial Watch: Day in the Life with Qualcomm Snapdragon 845

If you own a high-end Android smartphone, it most likely has a Qualcomm Snapdragon processor. Recently, Qualcomm announced their latest and greatest, the Snapdragon 845, and highlights some of the benefits in their corporate video (okay, so not really a … Continue reading

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Asian American Commercial Watch: Panda Express’ “Breaking the Ice”

I just saw this new Panda Express TV commercial, “Introducing Peking Pork – Breaking the Ice“: “New Peking Pork from Panda Express is peking your appetite with crispy pork chop bites, hand- cut peppers and white onion, wok-tossed in a … Continue reading

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Asian American Commercial Watch: Toyota & “Different Ads, Different Ethnicities, Same Car”

https://youtu.be/HMlmPxD9KK8 A recent New York Times article covers Toyota’s marketing efforts: Companies have developed commercial campaigns aimed at minority groups for years, often in conjunction with specialized ad agencies. But Toyota’s efforts show how major companies are adjusting their marketing … Continue reading

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Chloe Kim’s Kellogg’s Corn Flakes Box -Sold Out in 7 Hours!

I first heard that Olympic Gold medalist in halfpipe snowboarding Chloe Kim made the cover of Kellogg’s Corn Flakes while watching an interview with her on The Tonight Show starring Jimmy Fallon, and then later, finding the press release: “To … Continue reading

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