Wilfred Wong, Cellarmaster at Beverages & More


I’ve seen Wilfred Wong’s name plastered all over Beverages & More (otherwise known as BevMo! here in Cali) for his ratings of wines. Turns out he’s the cellarmaster for this company, and the Contra Costa Times did a profile on him today about his work and how he got to be known as a wine expert. Considering that Asians have been involved in winemaking for decades but only now starting to become more well known in the mainstream, such as Eden Canyon Vineyards in Paso Robles, it’s interesting to see how he turned his family’s Ashbury Market in the 60s into one of the most premier wine stores in San Francisco after tasting a bottle of wine at a relative’s house, and becoming so hooked on learning about wine that he left UC Berkeley before he finished his psych degree to become a wine buyer full time.

Considering that all good wine tasting teachers tell you to trust your gut and not to totally rely on someone else’s point system, I first looked at his rankings as suspect, but after buying a few of his recommended wines, I can pretty much say Wilfred Wong’s rankings are pretty much spot on. And as Ernie said, “Good to hear that someone can drink wine without getting beet red.”

(via George)

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About Efren

Efren is a 30-something queer Filipino American guy living in San Francisco. In the past, he was a wanna-be academic even teaching in Asian American studies at San Francisco State, a wanna-be queer rights and HIV activist, and he used to "blog" when that meant spewing one's college student angst using a text editor on a terminal screen to write in a BBS or usenet back in the early 90s. For all his railing against the model minority myth, he's realized he's done something only a few people can claim--getting into UCSF twice, once for a PhD program in medical sociology which he left; and then for pharmacy school, where he'll be a member of the class of '13. He apologizes profusely for setting the bar unintentionally high for his cousins. blog twitter
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