Groupon CEO Blames Ad Agency for Controversial Super Bowl Ad

Posted on March 22, 2011 by Moye

Remember that controversial Groupon commercial with Timothy Hutton that trivialized the situation in Tibet to promote their deal-of-the-day coupons? Gosh, that seems like ages ago. After defending their lighthearted take on a not-so-lighthearted issue, Groupon CEO Andrew Mason is now shifting the blame on Crispin, Porter & Bogusky, the ad agency known for their edgy advertising. So basically, it’s not Groupon’s fault that they managed to offend the APA community in thirty seconds; it’s those crazy advertising people! So that part where Groupon has final say on the ad agency — that they’re paying — to promote their own company doesn’t exist? Sure.

About Moye

I am a Japanese-American girl who was born, raised and is most probably stuck in traffic right this second in Los Angeles. I'm currently one of the co-editors of 8Asians and like to distract myself with good food, reading long books, playing video games, catching up on celebrity news, choosing my new new haircut and then writing all about it on Hello Moye and sometimes here on Twitter if I can get it in under 140 words or less. You can reach me at moye[at]8asians.com.
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