Asian American Commercial Watch: Kohl’s Oscar Commercial: The Duchess

https://youtu.be/pP9jwF914ao

I saw Kohl’s Oscar themed commercials during this year’s Oscars. One of the commercials had an Asian American Mom & daughter:

“On Sunday night, we got to see the other three ads that accompany that one, featuring other acceptance speeches in less sparkly contexts.  … Lastly, a girl in a fort made of bedsheets invites her mother in to play “the duchess” for tea, triggering Penelope Cruz’s Best Supporting Actress speech for Vicky Cristina Barcelona in 2009.”

AACW_Kohls_Oscars_2016

To be honest, when I saw the ad (as well as the other Kohl ads), I really didn’t get what was going on in the commercial – especially with the woman speaking Spanish… I’m not sure how this really promotes Kohl’sThe YouTube description of the commercial says, “A tea party fit for a duchess in your honor? Time to thank the great kids in your life.”

 

About John

I'm a Taiwanese-American and was born & raised in Western Massachusetts, went to college in upstate New York, worked in Connecticut, went to grad school in North Carolina and then moved out to the Bay Area in 1999 and have been living here ever since - love the weather and almost everything about the area (except the high cost of housing...)
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