ICYMI: SVVR 2016 – Virtual Reality (VR) in China

I work in Silicon Valley and in the “tech” industry and one of the hottest topics this past year, especially with the commercial release of the Oculus Rift and the HTC Vive in April, is Virtual Reality.


I happened to attend the 3rd  annual Silicon Valley Virtual Reality (SVVR) Conference & Expo in San Jose, California this past April and attended a few sessions. One of a lot of interest to me was a session on “VR in China,” presented by iResearch.


The main takeaway I got was that VR for China would still predominately be a smartphone phenomena – in the Samsung Galaxy Gear VR sense – plugging in your existing smartphone into a headset. People already have phones, and the high end VR systems are just too expensive for your average American consumer, let alone your average Chinese consumer.

If you’re interested in VR, the other panels I was able to attend were the press conferenceVR for Every Website presented by Google, and Project Beyond Workshop presented by Samsung.


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About John

I'm a Taiwanese-American and was born & raised in Western Massachusetts, went to college in upstate New York, worked in Connecticut, went to grad school in North Carolina and then moved out to the Bay Area in 1999 and have been living here ever since - love the weather and almost everything about the area (except the high cost of housing...)
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