Asian American Commercial Watch: Best Buy’s “Upgrade Your Tech With Windows”

Just like ‘Fresh Off The Boat,’ it’s always nice to see an Asian American family being viewed on television. In this particular case, a young couple with a recent newborn looking to purchase a new Windows-based 2-in-1 laptop. We see in the commercial all the usefulness of a 2-in-1 flexible laptop / tablet convertible for busy parents raising a child. I really like these family commercials because any Asian American family is able to convey any American family situation.


As I have probably mentioned many times before, I think one of my all time favorite Asian American Commercial Watch commercials is the Target one which I termed the ‘All American Family ad’. That family highlighted in the commercial could have been casted for ‘Fresh Off The Boat.’ I’m trying to think if there have been any other Asian American families highlighted in any commercials lately, but can’t think of any…

EDITOR’S NOTE FROM JOZ: The “Dad” in this commercial is actor Tim Chiou

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About John

I'm a Taiwanese-American and was born & raised in Western Massachusetts, went to college in upstate New York, worked in Connecticut, went to grad school in North Carolina and then moved out to the Bay Area in 1999 and have been living here ever since - love the weather and almost everything about the area (except the high cost of housing...)
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