Tag Archives: Kaitlyn Chen

Asian American Sports Fans becoming attractive Marketing Targets

Asian American sports fans are becoming attractive marketing targets. Asian Americans spend 15% more time viewing live sports than the general public according to a Nielsen report. Given that most sports marketing efforts are targeted at live sports and that … Continue reading

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Kaitlyn Chen Plays in Her First WNBA Regular Season Game

We had blogged recently that the WNBA’s Golden State Valkyries had signed Kaitlyn Chen to a short-term contract after they had initially let her go prior to the regular season starting. Chen’s first game in the regular WNBA season was an … Continue reading

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Kaitlyn Chen Returns to the WNBA

After getting winning a national championship, getting drafted by the WNBA, and then being released by a WNBA team, Kaitlyn Chen returns to the WNBA.  With many players in the WNBA going to Europe to play in the Eurobasket tournament, … Continue reading

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Kaitlyn Chen has Signed with the 3XBA

After being drafted by the Golden State Valkyries, Kaitlyn Chen was waived before the team’s inaugural game. Fortunately for her, she continues to play basketball professional, like another Asian American who was drafted by the WNBA and then waived. Kaitlyn … Continue reading

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The WNBA Golden State Valkyries’ Franchise Opener

I had a chance to witness San Francisco Bay Area history with the WNBA’s latest expansion team. On Friday, May 16th in San Francisco, I watched the Golden State Valkyries‘ franchise opener against the Los Angeles Sparks. The game featured the … Continue reading

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Kaitlyn Chen Drafted by the Golden State Valkyries of the WNBA

Kaitlyn Chen was selected on Monday April 14th by the Golden State Valkyries in the WNBA draft. She was drafted in the 3rd round and 30th overall.  We mentioned previously that she did not declare for the draft, but since … Continue reading

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Kaitlyn Chen’s Path to the NCAA Women’s Basketball Championship

One doesn’t see many Asian faces in in American basketball championships (the last time I can recall was when Jeremy Lin won the NBA championship with the 2019 Toronto Raptors), so it was a pleasant surprise to see Kaitlyn Chen … Continue reading

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